Blog
Articles on process automation, its costs and how to check whether an implementation will pay off.
AI agents and MCP with access to Google Ads: 5 things that go wrong and how to check them
Connecting Claude or ChatGPT to Google Ads via MCP? 5 problems: project access, full write rights, stale data, a lost list, a silent write failure.
Read articleHow to delete client data from ChatGPT: what goes, what stays and what to tell your client
A deleted ChatGPT chat usually leaves OpenAI's servers within 30 days, but memory and Library files stay. 4 cleanup steps and a message for your client.
Read articlePasting client Google Ads data into an AI chat? 6 things to check in your contracts and settings
Pasting a client's Google Ads export into ChatGPT, Claude or Gemini? 6 places in contracts and terms to check before the client asks.
Read articleFree AI chatbot for your online store: how to set it up step by step
OpenAI key, product feed, code on your site: 8 steps to an AI shopping advisor on Shoper, IdoSell, WooCommerce, PrestaShop and Shopify.
Read articleWhy AI gets Google Ads numbers wrong and how to check them before you send a report to a client
AI gave you a campaign cost that is not in the UI? 6 causes, from micros to hidden search terms, and a checklist before you send numbers to a client.
Read articleWhich AI model for which job in Google Ads? We tested 8 models on a real account
Claude, GPT and Gemini on data from a real Google Ads account. Which model reads data, judges search terms and plans campaigns best, and where each fails.
Read articleMake vs n8n vs Zapier: which one to choose?
Make, n8n or Zapier? The differences in plain words: who each one is for and when to choose which.
Read articleWhen is automation not worth it?
Not every process is worth automating. The simple 12-month rule and the signs that it is better not to.
Read articleHow much does automation maintenance cost?
How much it costs to look after automation after implementation, what it covers and why without it a process quietly stops working.
Read articleHow much does process automation cost?
Real price ranges for automation, what drives them and how to check whether it will pay off in your company. With a worked example.
Read articleHave a process to automate?
Book a free introductory call and find out which process in your company will pay back fastest through automation.
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